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Principal Global Marketing Product Specialist (Renal Care - Acute Therapies )

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Principal Global Marketing Product Specialist (Renal Care - Acute Therapies )


Mirandola, Emilia Romagna, Italy

Requisition #:


Post Date:

Jan 28, 2021

**BELLCO** , now part of Medtronic in the Renal Care business, is a company, based in Mirandola (Modena ITALY), leader in systems for hemodialysis and extracorporeal blood purification. Our therapies and systems are employed for the treatment of renal failure, multiple organ failure, sepsis and cardiac decompensation. We are focused on satisfying the needs of patients and experts through: Innovation, Reasearch, Development of advanced Nephrology, Intensive Care and Cardiology Therapies.

**The Principal Product Specialist, Global Downstream Marketing, Acute Therapies** will be responsible for global commercialization strategy for Acute Therapies portfolio driving utilization and therapy adoption, global product positioning, registration prioritization, alignment of demand to financial AOP and driving forecast accuracy. This position is reporting to Downstream Marketing organization under VP Renal Access and Acute Therapies. Responsibilities include, but not limited to: creation and execution of the global plan driving adoption in key markets (product positioning, marketing collateral, clinical/economical value proposition, global best practices implementation), alignment of the global business/regional inputs to supply and demand planning, driving execution of commercialization plans per focused country/region, lead content and KOL engagement via global conferences and major events.

**Principle Responsibilities and Accountabilities:**

+ Develop and lead execution of global commercialization strategy driving adoption and utilization of the therapy for the Acute Therapies product portfolio in the key regions including cross functional alignment on regional key commercial priorities

+ Establish and promote regular cadence of best practice sharing events engaging key internal stakeholders and key KOL worldwide network

+ Define plans and budgets for value proposition increasing differentiation and adoption in key markets with installed footprint

+ Lead marketing analytics reports (revenue, volume, ASP trends)

+ Ensure alignment of regional inputs and demand/supply planning and revenue targets with accountability for product and financial forecasting

+ Collaborate with upstream team on product lifecycle management and initiatives (product rationalization, pricing, product enhancements)

+ Provide ongoing global support for key regional marketing initiatives and events

+ Lead commercialization readiness prior to new product launches

+ Work closely with Global Upstream Marketing to ensure completeness of the global inputs related to current product pipeline, product enhancement

+ Lead prioritization activities with regulatory team


+ Experience developing and successfully executing activities driving revenue/financial metrics and/or therapy utilization

+ Ability to independently learn and become an expert in clinical/product background and disease state

+ Self starter, Strategic and analytical thinker

+ Demonstrated success in developing relationships and collaborating with cross functional teams, customers and industry key opinion leaders

+ Strong organizational skills. Ability to prioritize tasks, multitask in a fast-moving environment.

+ Skills in business case analysis. Strong proficiency in Excel, PowerPoint.

+ Excellent interpersonal, selling, communication and presentation skills.

+ Ability to travel internationally up to 30%, including some weekends.

+ Strong analytical and project management skills to be able to assess situations and recommend appropriate course of action.

+ BS / BA or equivalent with 3+ years relevant marketing or sales experience.

**Work Location:** Two options available: Office based in Mirandola (Modena - ITALY) or Home based

**About Medtronic**

Together, we can change healthcare worldwide. At Medtronic, we push the limits of what technology, therapies and services can do to help alleviate pain, restore health and extend life. We challenge ourselves and each other to make tomorrow better than yesterday. It is what makes this an exciting and rewarding place to be.

We want to accelerate and advance our ability to create meaningful innovations - but we will only succeed with the right people on our team. Lets work together to address universal healthcare needs and improve patients lives. Help us shape the future.

Physical Job Requirements

The physical demands described within the Responsibilities section of this job description are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. For Office Roles: While performing the duties of this job, the employee is regularly required to be independently mobile. The employee is also required to interact with a computer, and communicate with peers and co-workers. Contact your manager or local HR to understand the Work Conditions and Physical requirements that may be specific to each role. (ADA-United States of America)
It is the policy of Medtronic to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, Medtronic will provide reasonable accommodations for qualified individuals with disabilities.


Posted: 2021-01-26 Expires: 2021-03-12
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